LAPICIDA DECOREX (POP-UP)

About This Project

LAPICIDA DECOREX (POP-UP)

Lapicida are renowned for the extraordinary, and for the third year at Decorex the Lapicida stand took centre stage. The stand was a totally immersive experience built around a theme called ‘Natural Selection’ and showcasing the evolution of stone and stonemasonry all located in a 300 square metre tent – the largest ever stand built at any Decorex show. The end result was truly spectacular.

 

If you were lucky enough to have attended the pre-eminent event in the British interior designer’s calendar, you’ll have entered through a striking entrance guarded by three animal skulls and lit by our 26 Watt Nio projector spot lights.

 

Visitors were immediately immersed into near-darkness and led through the Cabinet of Curiosities. Each packed with esoteric stone curiosities in dramatically lit cabinets, each cabinet was illuminated using our new Linear LED range of fixtures; it felt like stepping into the world of an obsessive 18th Century collector or natural scientist. Blown glass pendants were hung in random formation over viewing tables allowing visitors to get tactile with the items that were on display, it was like visiting a history museum.

 

At each side of this room ran two corridors, each displaying images detailing the history and family heritage that is Lapicida. This area was again, lit by our 26 watt track mounted projector fixtures. The results were pleasing offing a well-lit flood of light on the main areas of interest on the wall graphics, with scallops of light offing a dramatic feel and mood to this area.

 

The exhibition was one of two very distinct halves and a shock awaited visitors, as they emerged blinking from the calm of the neoclassical twilight into a blinding white evocation of stone in the 21st Century. Interactive multimedia monitors, virtual and actual live demonstrations, transported everyone into the fast lane of modern day stone production. The contrast couldn’t have been greater, this area was lit mainly via natural daylight, but high power projectors were employed to pick out detail and light up the White marble slabs, stone statues and other hand made stone objects.

 

Progress Lighting is honoured to have been asked back for the Third year running, and assist the Lapicida team in developing this concept for such a high profile event.

 

Jason Cherrington, the MD at Lapicida commented; “Lighting plays such an important factor to the look and feel of any location. But, when future business relies on the end results and we only have one change to make a real impact, we need use people we can rely on, that’s why we used Progress Lighting.”

 

 

Custom Field

POP-UP Retail

Date

20 November

Category
case studies, Retail Projects

This is a demo store for testing purposes — no orders shall be fulfilled. Dismiss